Tuesday, August 25, 2015

Northampton toy line that aims to break down gender stereotypes, ‘Wonder Crew,” vies for Super Bowl 2016 commercial

Wonder Crew is a Northampton toy line that produces dolls for boys. The company wants to enhance creativity of boys and develop their emotional intelligence, social skills and empathy which are normally cultivated when playing “girl’s toys” like dolls. They want boys to grow strong like superheroes, and also caring like their moms. Their toys […]

Read Full Article Here: Northampton toy line that aims to break down gender stereotypes, ‘Wonder Crew,” vies for Super Bowl 2016 commercial

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